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January 21, 2022

MotoBloq: Augmented Reality Car Marketplace Joins Enjin

MotoBloq: Augmented Reality Car Marketplace Joins Enjin
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Build your digital dream garage and showcase it in augmented reality (AR) with our newest adopter, MotoBloq.

We are thrilled to announce that MotoBloq, a platform for the future of the automotive community, has joined the Enjin and Efinity ecosystem.

MotoBloq is an open marketplace for digital vehicle collectibles.

Creating one-of-a-kind vehicles as non-fungible tokens (NFTs), MotoBloq provides users, designers, and manufacturers the ability to create, collect, trade, and experience the next generation of car collectibles in AR.

MotoBloq NFTs are more than just your average collectible—they unlock unique, exclusive experiences for their owners in the real world and virtual space alike:

  • Digital: Owners have access to high-quality 3D car models and animations that can be showcased in AR (who doesn't want to park a Bugatti in their driveway?). All MotoBloq cars can be traded on the marketplace, and in the future will be usable across multiple metaverses, select video games, and serve as keys to access the "Motoverse" for exclusive automotive events.
  • Physical: MotoBloq is teaming up with automotive brands and organizations to enable NFT owners to access events specific to their car's brand and model. Certain MotoBloq cars will allow tours of select design houses, manufacturers, and even race admission.

MotoBloq is working directly with brands and car designers to curate releases of popular, unique vehicles. All NFT cars are rooted in real-world metrics: for example, production quantities are percentages of the physical car's production number. This grounds MotoBloq's cars attributes, and makes releases more accessible to any NFT collector or petrolhead.

With the aim to to provide a premium user experience and a universal, interoperable product, the MotoBloq team has chosen Enjin and Efinity to build an accessible on-ramp to automotive NFTs for anyone, regardless of their technical background.

"MotoBloq's goal is to bring everyday users to the Metaverse and transform the automotive community for the future. Working with Enjin to integrate with Efinity does just that.

Efinity allows for Web 2 usability while providing Web 3 value. It will give MotoBloq's users the freedom to truly own and control their collections, while laying the foundation for the future utility often overlooked in today's hype."

— James Keck, CEO & Founder of MotoBloq

MotoBloq's marketplace is currently live, with an exciting roadmap ahead in 2022:

  • Q1: Integration with Enjin and Efinity, collector competitions, updates to the showroom and trading experience, and brand/designer collaborations
  • Q2: Community design competitions, in-person release events, Metaverse integrations and experiences, updated AR cars and VR experiences
  • Q3: Scavenger hunt and rallies, user car modifications,  and gaming integrations
  • Q4 & Beyond: Launch of the Motoverse

To stay up-to-date on their progress, you can follow MotoBloq on Twitter and Instagram.

MotoBloq: Augmented Reality Car Marketplace Joins Enjin
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The Enjin Ecosystem

The Enjin ecosystem has grown into a vibrant community of over 100 developers building innovative games, apps, and NFT projects.

Through our ecosystem, we aim to provide the resources and support needed to create and launch a thriving blockchain game or app:

  • Marketing: Exposure to hundreds of thousands of Enjin community members and NFT enthusiasts.
  • Collaboration: Join a collaborative ecosystem of fellow adopters to collaborate on co-marketing campaigns, shared NFTs, and Metaverse projects.
  • Funding: Access to our strategic investment network, metaverse fund, and industry-leading technology accelerators.
  • Consulting: Explore blockchain design and mechanics with the people who pioneered the NFT industry.
  • Integration Support: Receive guidance on how to effectively use our tools and navigate the wider blockchain space.
  • Early Access: Be the first to use upcoming products, innovative features, and blockchain development tools.

Interested in building the open metaverse? Get in touch—we'd love to learn more about what you're working on!

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