Health Hero’s mission is simple: to bring health and happiness to over 1 billion people.
Taking digital health engagement to the next level, the company has created "Go! By Health Hero," an NFT-powered wellness app that is actuating a new category of non-fungible tokens (NFTs) called Well-Being NFTs ("W-NFTs").
Designed to inspire and motivate, W-NFTs evolve dynamically based on each user's activity and milestones, collecting data from health tracking devices and apps like Apple Health, Google Fit, FitBit, Wyze Band, and Garmin.
W-NFTs are generated to reflect each individual user's unique health and activity characteristics. As activity is logged in the app, the corresponding W-NFT acquires new traits and features, making it ever more unique and rare.
"Thanks to converging technologies and societal shifts, it’s now possible to get rewarded for one’s well-being. We aim to empower everyone from everyday users to fitness influencers to take true ownership of their unique health and wellness journey, everyday."
— Anthony Diaz, CEO & Founder of Health Hero, Inc.
The playful, gamified tokens are being rolled out through Health Hero's Global Challenges platform, a global wellness community that encourages users to stay on track via competitions and leaderboards.
Users can check-in and track progress via their favorite social networking apps, including Telegram, Tiktok, and Facebook Messenger. Health Hero's roadmap also includes plans for supporting WhatsApp, WeChat, and SMS.
Upon login, users are greeted by a simple dashboard. With just a few clicks, they can create and log daily activity stats, joining an ambitious, supportive community that takes pride in healthy lifestyles and social interactions.
Once the Health Hero bot onboards a user, it creates an initial W-NFT that evolves as the user becomes increasingly active. Users can then build scarcity around their assets, which can even be traded on the open market.
To incentivize users to trade their own health NFTs, Go! By Health Hero has come up with creative ways to boost the overall experience. For example, one of its plans offers users the chance to create NFTs and trading cards for virtually anyone in the world.
This means that users can curate W-NFTs targeted towards specific celebrities and fitness influencers, who can then actually claim them. In turn, the NFTs become valuable and sought after.
"W-NFTs will become the new norm in a new world of digital assets that are driven by users themselves and their own well-being."
Another appealing gamers' element is the platform's roadmap to loot boxes. To create a game-like experience, users can collect and purchase other elements that will also increase the uniqueness of the asset.
With usability and gamified digital experiences at its core, the Enjin ecosystem complements Go! By Health Hero seamlessly, enabling a new upgradeable NFT concept that anyone can enjoy—without the burden of gas fees.
To date, Health Hero is being used by 38,000 companies globally, many of which are Fortune 2000 members. To make it easier for partner companies to support the well-being of their staff, Health Hero has active partnerships with Microsoft, Slack, and Salesforce. Its wellness tools are also compatible with Facebook, WhatsApp, WeChat, and Telegram.
As a leader in modern health engagement, Health Hero is putting a new spin on wellness, bringing a rewarding experience to the flourishing blockchain community and beyond.
So hop on that spin bike, take some time to meditate, and get your steps in. W-NFTs are your new wellness partner!